Lesson 3: The tunnel vision issue Working and liaising with other business owners, I’ve come to notice that running your own business can in fact be really quite tough! Being your own boss means that you leave yourself completely accountable. Things that may not...

Lesson 2: Same - Same but more money I came past this very interesting image that explained how something of the exact same content can be made into something much more valuable just by doing a little work and making a couple tweaks. I’ve lost some serious sleep over...

Lesson 1: The Selling Process The Selling Process: If you’ve studied marketing, you may have seen an array of diagrams that outline different phases to your typical consumer’s behaviour in buying. I’ve seen 3-step, 4-step and 7-step diagrams that outline the process...